Data Tracking & Optimization
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In order to understand completely the performance of your web property and how to reach your business goals and KPIs you first must have a way to collect high-quality data. Implementing a system that meets your needs now and in the future, that doesn’t break down, is an essential task for anyone who is looking to turn Data into Information and Information into Insights.

We Identify KIPs based on your business goals and implement a data recollection system that will allow capturing all relevant data in an accurate way. Starting from a web analytics performance report we measure extract actionable insights and optimize month by month the web property to improve tracking, therefore the quality of the data.

“You can have data without information, but you cannot have information without data” Daniel Keys Moran

What we do


Select dimensions and metrics to implement data capturing measures that are aligned with your business goals and web KPIs.


Monitor how the data capturing system is working, optimize the capturing tools to assure the highest data accuracy.
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